Are you reviewing your website’s analytics?

Posted by Somer Powell on Feb 26, 2016 1:33:25 PM

Most small business owners and marketing managers are too busy to do a deep dive into their website analytics on a daily basis.  However, it is still imperative to keep a pulse on how your online marketing programs are performing so you can adjust them as needed.  Fortunately, 95% of marketers are using some kind of web analytics platform, and of those, a massive 92% are using Google Analytics.  To help avoid “analysis paralysis” and getting side-tracked by all of the overwhelming amounts of data provided by Google Analytics, here is a quick 10-minute daily routine that will help you stay current with monitoring the most important metrics: 

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Topics: Digital Marketing, SEO, Website Analytics